Effective Promotion of Music by Up-and-coming Artists

It’s becoming more and more difficult for upcoming artists to overcome obscurity. Professional agencies offering radio station promotion services and music streaming promotion services are a lifesaver – leveraging existing connections and expertise to generate much needed buzz. There are several things that you can do to protect and enhance your brand worth.

Submit Your Best, Industry Standard Song

Radio station promotion is one of the best ways to get influencers such as local DJs and radio station music directors listen to your music, give vital feedback and promote it. However, an agency cannot guarantee acceptance by a radio station – for this you will need to do your bit. To really impress radio stations, create incredible music that’s fresh and exciting. Select music carefully – submit the best song that’s not more than three months old, has studio like quality and is edited for the radio.

Target the Right Stations

Successful radio station promotion also depends on the type of stations you target. It doesn’t make much sense for a hip-hop artist to promote music on a country music station. There are several options including non-commercial college radio stations, hip-hop music stations, multi-genre music stations and music stations focused on rock/pop/electronic music to name a few. Select an agency that will target the right stations according to your music genre, audience base and your objectives so that you can derive best outcomes.

Buy Spotify Promotion Services

Spotify is an influential, cost-effective online music streaming platform for upcoming music artists to connect with new fans and network with industry professionals. When you’re competing with hundreds of other artists, achieving popularity on Spotify is not easy. Not having the skills or time to leverage this platform is the number one reason to partner a professional agency offering organic Spotify promotion. The operative word here is ‘organic’ because many agencies use bots to buy fake plays. However, this is counterproductive since Spotify has a sophisticated tracking system to decipher real plays, reposts and comments and you could get banned if you get caught. If you don’t know how much you can make with Spotify streaming and is it even worthed, you can use a tool such asĀ Royalty Calculator that will tell you exactly how much you will get for a number of streams.

Focus on Organic Traffic

So, what’s organic Spotify promotion about? This method focuses on getting impressions on popular websites where you would be advertising your music which then turns into authentic plays. By using this method, you get in front of real audience each and every time. The plays, likes, comments and reposts are all real, so you can rest assured that you are not putting your Spotify page in jeopardy. Depending on your budget and requirements, you can choose from packages that focus solely on plays and packages with other benefits such as comments, reposts and likes.

Stop using unsound music promotional tactics that bleed you of time, money and brand value. Partner an agency offering an attractive mix of music marketing services and concentrate on what you’re best at – creating fantastic music!

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